Hi, I'm Greg Asquith
I build custom tools and automation systems for advertisers, agencies, and AdTech companies. My focus is on Tactical AI Tools - functional software that solves specific business problems quickly, avoiding six-month timelines or fragile prototypes.

I have a library of pre-built integrations for platforms like Google Ads, Meta, Slack, and AirTable, plus AI agent frameworks I've developed over years of project work. So instead of starting from scratch, I can focus on the logic that's specific to your business.
My background is in digital advertising - I've worked with advertisers, agencies, and tech companies, so I know how AdTech works under the hood, and I've seen a wide range of setups and challenges. That context matters: generic tools give you generic results, and AI is at its best when it understands your business specifically.